About

Who We Are

The Canadian Media Directors’ Council (CMDC) is the national NFP business council for media agencies. For over four decades, we have championed media’s value, strengthened the industry’s voice, and fostered cross-industry collaboration.

Our Mission

As trusted advisors, we lead Canada’s media industry with integrity, influence, and innovation—ensuring a fair, thriving, and sustainable marketplace.



Our Vision

A strong and innovative Canadian media marketplace that drives economic growth, amplifies diverse voices and delivers impact for brands, businesses, and communities.


Our Board

CMDC is guided by a Board of Directors from Canada’s leading media agencies.

  • Leadership Team

    Shannon Lewis
    President CMDC

  • Governance Board

    Karine Courtemanche
    EVP, Plus Company, President Media Group

  • Governance Board

    Luke Moore
    MD Media, Fuse Create

  • Governance Board

    Urania Agas
    COO, WPP Media

  • Governance Board

    Alastair Taylor
    CEO, Publicis Media

  • Governance Board

    Christine Saunders
    CEO, Dentsu Media

  • Governance Board

    Brooke Leland
    President Media, Mekanism

  • Governance Board

    Cathy Collier
    CEO, OMD Canada

  • Governance Board

    Shelley Smit
    CEO, IPG Mediabrands Canada

  • Board of Directors

    Noah Vardon
    EVP, OMG

  • Board of Directors

    Samantha Kelley
    President, Touche

  • Board of Directors

    Bettina Heimrath,
    President, Hearts & Science

  • Board of Directors

    Veronik L’ Heureaux
    President, StarCom

  • Board of Directors

    Maryann Rusnak
    President, Spark Foundry Canada   

  • Board of Directors

    Ian Martins
    MD, Zenith           

  • Board of Directors

    Ben Seaton
    CEO, UM Canada

  • Board of Directors

    Ishma Alexander-Huet
    EVP Client Advice & Management,
    Head of Learning & Culture, Initiative Canada                                  

  • Board of Directors

    Tracey Johnson
    MD, iProspect    

  • Board of Directors

    Mike Rumble
    Founder, Epitaph Group    

  • Board of Directors

    Andrew Butts
    GM, Ontario & West, Cossette Media

  • Board of Directors

    Laura Lewandowski
    EVP, Media, ChangeMakers

  • Board of Directors

    Jodi Peacock
    Client President, EssenceMediacom

  • Board of Directors

    Alice DiGiovanni
    Client President, WaveMaker

  • Board of Directors

    Lisa Kahn
    Client President, Mindshare

  • Board of Directors

    Devon MacDonald
    President and CEO, Cairns Oneil

  • Board of Directors

    Sarah Thompson
    Executive Managing Director Glassroom

  • Board of Directors

    Kristin Wozniak
    Chief Growth Officer, Labelium

  • BOARD OF DIRECTORS

    Erica Kokiw President, PHD Canada