2008 Conference Speakers

Sunni Boot	Cathy Collier	Ivan Fecan	Bruce Claassen
David Kenny	Tom Arrix	Nick Barbuto	Dr Hunter Madsen
Alan Cross	Chris Staples	Doug Checkeris	Rob Guenette
Ted Boyd	Jonah Bloom	Michael Carter	Nadir Mohamed
Tom Clark	Judy Davey	Marc Saltzman	Dr. Jeff Cole
Judy John	Anita Sehgal

Select a name from the list above

Dr. Hunter Madsen

Hunter Madsen has headed up marketing for Yahoo! in Canada since arriving from the company's Silicon Valley headquarters in 2006.

Previously Hunter led product development for Yahoo! Marketing Services, driving the company's innovations in technologies that help advertisers become more effective. These included Yahoo's best-in-class platform for behavioral targeting, its advanced promotions systems, and cutting-edge tools for campaign analysis.

Originally a social scientist, Hunter has a Ph.D. from Harvard, where he taught for several years before beginning his marketing career with J. Walter Thompson. He started JWT Interactive in 1993, and built early consumer websites for companies such as Sprint, Sun Microsystems, and the California Board of Tourism. Hunter left JWT to lead marketing for Wired in its heyday, and then went on to co-found several marketing technology startups.

Profiled in Advertising Age, Adweek, Marketing Magazine, and the New York Times, Hunter is considered a pioneer of marketing in new media.