About Us

The Canadian Media Directors' Council plays a pro-active role in the media communications industry as advocates, leaders and as advisors, to ensure a fair and progressive marketplace on behalf of our clients, our agencies and our media partners.

• We strive to establish global standards for syndicated research
• We are responsive to government and regulators for the adoption of better practices in advertising
• We invest in talent recruitment and all levels of talent training
• We operate as an advertiser interest group to counter-balance the concentration of media ownership
• We focus our efforts on issues that show respect for consumers e.g. online privacy protocols and commercial clutter
• We host the largest annual media conference in Canada to address the most pressing issues in our community
• We produce an annual CMDC Media Digest, a handbook for our industry with content produced by our member agencies